Your Story Brand

Course Information

Course Instructor

Paulo Ouellet Author

The Values You Want To Bring Into The World

Finding Your Brand Values

The Transformation Your Disciple Brings To The World

Moral Of The Story

The Moral Of Your Stories

Stories That Support Your Moral

The secret that Empowers Your Disciple

The Secret Recipe

The Hero

Who Is The Hero

Struggles

Archetype

Values

The Vilan

Defining The Vilan

The Mentor

Brand Archetype

Tone and Character

Create Strory

Story Type

Making Story Interesting

Test Story

Vanity

Authority

Insincerity

Puffery

Gimmickry

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