The Values You Want To Bring Into The World
Finding Your Brand Values
The Transformation Your Disciple Brings To The World
Moral Of The Story
The Moral Of Your Stories
Stories That Support Your Moral
The secret that Empowers Your Disciple
The Secret Recipe
The Hero
Who Is The Hero
Struggles
Archetype
Values
The Vilan
Defining The Vilan
The Mentor
Brand Archetype
Tone and Character
Create Strory
Story Type
Making Story Interesting
Test Story
Vanity
Authority
Insincerity
Puffery
Gimmickry
Refine